|
Bachelor of Business
Administration
|
Per -
2009 - 2011 Catalog
(Pg. 89) |
| |
|
|
|
|
Business Core:
|
|
|
45 Hours
|
|
Concentration Requirements:
|
|
|
15 Hours
|
|
Supportive Requirements:
|
|
|
3 Hours
|
|
MKT
|
3463
|
Consumer Behavior |
3 Hours
|
|
MKT
|
4623
|
Marketing Research
|
3 Hours
|
|
MKT
|
4663
|
Marketing Management
|
3 Hours
|
| |
|
|
|
|
Six Hours from the following:
|
|
* Three of which must
be MKT 3453 or MKT 3483 |
6 Hours
|
|
MKT
|
*3453
|
Marketing Communication |
3 Hours
|
|
MKT
|
3443
|
Selling and Sales Management
|
3 Hours
|
|
MKT
|
*3483
|
Channels of Distribution
|
3 Hours
|
|
MKT |
4473 |
Special Topics in Marketing |
3 Hours |
|
G B
|
4363
|
Topics in E-Commerce
|
3 Hours
|
